Author name: Chris Hanna

The Hard Truth: Nobody Cares About Your Logo I’ve lost count of how many Windsor businesses obsess over their logo. They tweak it. They redesign it. They spend weeks debating fonts, colors, and layouts. And for what? No one has ever said, “I hired that company because their logo spoke to me.” Logos don’t build […]

Salespeople Work 9–5. Video Works 24/7. Think about your sales team (or yourself, if you’re the salesperson). You work hard. You shake hands, make calls, attend meetings. But at the end of the day? You go home. Video doesn’t. Video is the salesperson that never clocks out. It’s the rep that keeps pitching, keeps educating,

Why Omnipresence Matters If your business isn’t showing up consistently across multiple platforms, you’re invisible to a huge chunk of your potential audience. The problem is, most Windsor businesses try to “be everywhere” by posting filler graphics or chasing every trend. It’s exhausting. And worse — it doesn’t work. True omnipresence isn’t about doing more.

The Pain Most Windsor Businesses Face If you’re like most Windsor business owners, you know you need to be online. But the reality is messy. So you either disappear completely or burn yourself out trying to keep up. Either way, the result is the same: invisibility. And invisible businesses don’t grow. Why Invisibility is Costing

“I Made a Huge Mistake.” (Yes, straight out of Arrested Development.) But for me, it wasn’t just a joke. It was a painful lesson that reshaped how I run my business. At All In Content, our core has always been video. It’s what we do best. It’s what gets the best results for our clients.

Video marketing metrics are the numbers that reveal the true impact of your video content. They tell you whether people are watching, engaging, clicking, or converting. Think of them as your video campaign’s health report, showing what’s working and what needs a serious overhaul. If you’re only tracking views, you’re missing out on crucial insights.

Why Video Editing Matters More Than Ever Let’s be real—people are scrolling at lightning speed. If your video isn’t dynamic, engaging, and visually stimulating, you’ve lost them before they even get to the good part. 🔥 Fact: The average attention span for social media videos is under 8 seconds. If your video doesn’t grab and